Hi.

I'm Charlota K. Blunarova

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Let's work together

Brand designer for ambitious startups.

I do branding, brand strategy and web design for early-stage companies. I enjoy working on projects related to healthcare, tech for kids, creative AI tools, crypto and finance.

I spent the last 10+ years between product and brand design. I enjoy working with optimistic, visionary, collaborative founders. With my generalist design skillset and get-things-done mindset, I can add the most value in the 0 → 1 phase of building a new venture.

Previously, I was a design lead at IDEO, a wedding photographer, and an industrial design student. Careers are weird and non-linear sometimes!

How we can work together?

Based in Prague, Czech Republic

CET timezone

Hi.

I'm Charlota K. Blunarova

My sweet spot

Going from 0 to 1 with founders. I can take a fuzzy idea and shape it into a brand system, narrative, and site that ships.

Being a one-person studio. One designer, one point of view, one consistent hand across identity, web, and marketing assets.

Healthcare, fintech, kids tech, wellness, AI tools for creatives. Areas I enjoy and keep coming back to.

Designing with AI, not around it. I've built AI into how I work, so projects move faster without losing craft.

Not so much

Large and layered orgs. I love a tight team. Long approval chains and lots of stakeholders to align tend to slow my best work down.

FMCG packaging or editorial design. Both are crafts of their own, and there are people who'll serve you better than I will.

Working from an office. I'm based in Prague and work remotely — async-friendly, but not on-site.

3D or motion-heavy work. I can art-direct it, but hands-on 3D and motion aren't my specialties.

My sweet spot

Going from 0 to 1 with founders. I can take a fuzzy idea and shape it into a brand system, narrative, and site that ships.

Being a one-person studio. One designer, one point of view, one consistent hand across identity, web, and marketing assets.

Healthcare, fintech, kids tech, wellness, AI tools for creatives. Areas I enjoy and keep coming back to.

Designing with AI, not around it. I've built AI into how I work, so projects move faster without losing craft.

Not so much

Large and layered orgs. I love a tight team. Long approval chains and lots of stakeholders to align tend to slow my best work down.

FMCG packaging or editorial design. Both are crafts of their own, and there are people who'll serve you better than I will.

Working from an office. I'm based in Prague and work remotely — async-friendly, but not on-site.

3D or motion-heavy work. I can art-direct it, but hands-on 3D and motion aren't my specialties.

My sweet spot

Going from 0 to 1 with founders. I can take a fuzzy idea and shape it into a brand system, narrative, and site that ships.

Being a one-person studio. One designer, one point of view, one consistent hand across identity, web, and marketing assets.

Healthcare, fintech, kids tech, wellness, AI tools for creatives. Areas I enjoy and keep coming back to.

Designing with AI, not around it. I've built AI into how I work, so projects move faster without losing craft.

Not so much

Large and layered orgs. I love a tight team. Long approval chains and lots of stakeholders to align tend to slow my best work down.

FMCG packaging or editorial design. Both are crafts of their own, and there are people who'll serve you better than I will.

Working from an office. I'm based in Prague and work remotely — async-friendly, but not on-site.

3D or motion-heavy work. I can art-direct it, but hands-on 3D and motion aren't my specialties.

"This has been the smoothest branding and web design process I've experienced. And I've worked with a few freelancers already! You had a point of view, asked pointed questions, and helped us shape who we are and our narrative.”

Sahil Dewan

Co-Founder of Karma3 Labs

"Charlota did a fantastic job distilling and capturing the essence of Hyperliquid. Our users and the team loved the brand she designed. We appreciated that she knew exactly how to interpret and iterate on our feedback, even when it was vague or broad. We couldn't be happier with the output.”

Co-Founder of Hyperliquid

"If you are in search of brand help, work with Charlota. She and her team helped us redefine not only our look but our entire vision at Espresso.”

Jill Gunter

Co-Founder of Espresso Systems

"What sets Charlota apart was her unique blend of creativity, playfulness, and attention to detail. If you're an ambitious consumer brand startup looking to build a brand that kickstarts your company and grows alongside you, Charlota’s the one.”

Tomas Zahradnik

Co-Founder of snuggs

"Charlota consistently goes the extra mile to ensure the team is satisfied with the design direction, providing an extensive variety of options and multiple rounds of iterations to attain the optimal outcome. As a founder, partnering with Charlota saves you time sourcing the right designer and ensures the final product aligns perfectly with your vision.”

John Guibas

Co-Founder of Succinct

"Collaborating with Charlota to define our Simply Onno brand identity in just one day was incredible.

Her adeptness in translating our input into a wide range of tangible, well-executed brand directions, coupled with her flexibility in working modes, enabled us to create a distinct, differentiating, and reliable identity for Simply Onno that is loved by our users."

Karen Hentschel

Co-Founder of Simply Onno

"Charlota is one of the most talented and passionate visual designers I have had the pleasure of working with. No matter the challenge, she dives in with great curiosity, empathy and a willingness to explore different approaches to come up with awe inspiring results. She is a master of her craft, with a clear personal visual style, yet always perfectly matching a client’s values and character.”

Barbara Franz

Brand Director at Avi Medical

"I would 100% recommend Charlota to other founders; the work is fairly priced, exceptionally high in quality, professional, and always delivered on time.”

Sawit Trisirisatayawong

Founder of Alles Labs

"Charlota was a joy to work with — independent, polished, bringing many fresh ideas to the table and positive throughout, a true pleasure to work with! Communication was clear and frequent without demanding too much time from our side.”